Digital gifts. Ten minutes to make, years to keep.Give them a moment they'll open again and again.

A personal, animated gift page with your photos, their song and your words. Sent as a link or a QR code, opened on their phone.

Free to start. No account until you publish.

02
free templates
00
accounts needed to start
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payment, ever
EN/ES
gift and site
for Ana

Bouquet, our newest template. The real thing, not a mockup.

The collection

Every template is a whole experience.

Not a card with a photo slot. Each one is a scene the recipient moves through: tapping, scrolling, holding, sometimes blowing out candles.

54 templates, 2 freeSee all templates
A room full of balloons. Pop them; every one hides a photo.Premium
01

Balloons

$11.99 once

A room full of balloons. Pop them; every one hides a photo.

A paper card that opens, and a cake that stands up out of the fold.Premium
02

Pop-up Card

$11.99 once

A paper card that opens, and a cake that stands up out of the fold.

A notebook whose doodles draw themselves, page by page.Premium
03

Sketchbook

$11.99 once

A notebook whose doodles draw themselves, page by page.

You're invited. A birthday collage crashed by hamsters in party hats: tap one and it yells your line.Premium
04

Party Animals

$11.99 once

You're invited. A birthday collage crashed by hamsters in party hats: tap one and it yells your line.

Five cats review their case, read out the evidence, and stamp a verdict.Premium
05

The Council

$11.99 once

Five cats review their case, read out the evidence, and stamp a verdict.

Every tap slaps a meme sticker on the page. Twelve taps uncover the card.Premium
06

Sticker Bomb

$11.99 once

Every tap slaps a meme sticker on the page. Twelve taps uncover the card.

Untie the bow. A pink gingham collage of real lilies, polaroids and your song.Premium
07

Coquette

$11.99 once

Untie the bow. A pink gingham collage of real lilies, polaroids and your song.

Sealed with a kiss. Lipstick prints, polaroids, and every tap leaves another kiss.Premium
08

XOXO

$11.99 once

Sealed with a kiss. Lipstick prints, polaroids, and every tap leaves another kiss.

Break the wax seal. Pressed flowers, a gold locket that opens, and a typed letter.Premium
09

Keepsake

$11.99 once

Break the wax seal. Pressed flowers, a gold locket that opens, and a typed letter.

A surprise trip, revealed on a departures board.Premium
10

Pack Your Bags

$11.99 once

A surprise trip, revealed on a departures board.

Press power. Your photos on a little 2006 camera, date-stamped and ready to print.Premium
11

Digicam

$11.99 once

Press power. Your photos on a little 2006 camera, date-stamped and ready to print.

Pull the curtain, press the button. Four flashes, and a strip of the two of you prints.Premium
12

Photo Booth

$11.99 once

Pull the curtain, press the button. Four flashes, and a strip of the two of you prints.

A basket on a gingham blanket. Every thing they take out carries a line from you.Premium
13

Picnic

$11.99 once

A basket on a gingham blanket. Every thing they take out carries a line from you.

Wind the key. The lid opens, a ballerina turns to the tune and your photos appear in its mirror.Premium
14

Music Box

$11.99 once

Wind the key. The lid opens, a ballerina turns to the tune and your photos appear in its mirror.

Touch the planchette. A spirit spells out your message, one letter at a time.Premium
15

The Séance

$11.99 once

Touch the planchette. A spirit spells out your message, one letter at a time.

Tap the moon. A swarm of bats spells out their name across it.Premium
16

Bat Swarm

$11.99 once

Tap the moon. A swarm of bats spells out their name across it.

Drop in three things you love. The potion does the rest.Premium
17

Witch's Brew

$11.99 once

Drop in three things you love. The potion does the rest.

Watch a pumpkin get carved with their name. Then light the candle.Premium
18

Jack-o'-Lantern

$11.99 once

Watch a pumpkin get carved with their name. Then light the candle.

Open the gate in the storm. Every lit window holds a photo, and the door holds your letter.Premium
19

Haunted House

$11.99 once

Open the gate in the storm. Every lit window holds a photo, and the door holds your letter.

Curtains, candles, confetti. Blow to make a wish.Premium
21

Birthday Cinema

$11.99 once

Curtains, candles, confetti. Blow to make a wish.

Polaroids, washi tape and a torn note that says it all.Premium
22

Scrapbook

$11.99 once

Polaroids, washi tape and a torn note that says it all.

Every stem picked by you. It never wilts.Premium
24

Bouquet

$11.99 once

Every stem picked by you. It never wilts.

Bows, blush and a plushie who's happy to see them.Premium
25

Kawaii

$11.99 once

Bows, blush and a plushie who's happy to see them.

A candle, a blanket and a letter by the window.Premium
26

Fireside

$11.99 once

A candle, a blanket and a letter by the window.

Ring the bell. A small ghost has something for them.Premium
27

Trick or Treat

$11.99 once

Ring the bell. A small ghost has something for them.

Blow a paper plane from your door to theirs.Premium
29

Halfway

$11.99 once

Blow a paper plane from your door to theirs.

Shake it, and it snows on the two of you.Premium
30

Snow Globe

$11.99 once

Shake it, and it snows on the two of you.

Her recipe, card by card, in her kitchen's handwriting.Premium
31

Recipe Box

$11.99 once

Her recipe, card by card, in her kitchen's handwriting.

Fold it with me, one crease at a time.Premium
33

Paper Crane

$11.99 once

Fold it with me, one crease at a time.

A jar of folded notes. Shake one out.Premium
34

Jar of Reasons

$11.99 once

A jar of folded notes. Shake one out.

Tilt to pour, knock to clink, and the speech begins.Premium
35

The Toast

$11.99 once

Tilt to pour, knock to clink, and the speech begins.

Blow the leaves away. A cosy Halloween collage of black cats, pumpkins, film and your song.Premium
36

Spooky Season

$11.99 once

Blow the leaves away. A cosy Halloween collage of black cats, pumpkins, film and your song.

Turn the key. A gothic love collage of black roses, red velvet and your song.Premium
37

Dark Romance

$11.99 once

Turn the key. A gothic love collage of black roses, red velvet and your song.

Lift the tissue paper. A watercolour scrapbook of your photos, pearls and pressed flowers.Premium
38

Favorite Person

$11.99 once

Lift the tissue paper. A watercolour scrapbook of your photos, pearls and pressed flowers.

Press play. Your photo as the album cover, a pink sunset and a playlist of you two.Premium
40

On Repeat

$11.99 once

Press play. Your photo as the album cover, a pink sunset and a playlist of you two.

Unwrap the newspaper. Butterflies fly out of a sage collage of old print, a record and your photos.Premium
41

Evergreen

$11.99 once

Unwrap the newspaper. Butterflies fly out of a sage collage of old print, a record and your photos.

Tap the ghost. A cute Halloween collage of your photos, pumpkins, bats and a black cat.Premium
42

Be My Boo

$11.99 once

Tap the ghost. A cute Halloween collage of your photos, pumpkins, bats and a black cat.

Light the candle. A cosy gingham collage of your photos, real leaves and their name in letter blocks.Premium
43

Fall for You

$11.99 once

Light the candle. A cosy gingham collage of your photos, real leaves and their name in letter blocks.

Develop the film. A vintage autumn collage of your photos on film, an old book page with your names and pressed leaves.Premium
44

Autumn Reel

$11.99 once

Develop the film. A vintage autumn collage of your photos on film, an old book page with your names and pressed leaves.

Scratch to reveal. The last card is the big one.Premium
45

Scratch Card

$11.99 once

Scratch to reveal. The last card is the big one.

From your city to theirs, in one flight.Premium
46

Passport

$11.99 once

From your city to theirs, in one flight.

Dusk to fireworks, timed to the second.Premium
47

Midnight Countdown

$11.99 once

Dusk to fireworks, timed to the second.

A road that draws itself as they scroll.Premium
48

Our Timeline

$11.99 once

A road that draws itself as they scroll.

Crack one open. Suspiciously accurate.Premium
52

Fortune Cookie

$11.99 once

Crack one open. Suspiciously accurate.

A conversation that arrives one bubble at a time.Premium
53

Text Thread

$11.99 once

A conversation that arrives one bubble at a time.

Openings

Choose how it opens.

The first thing they see is a cover with their name on it. Pick the one that feels like them; the gift is waiting underneath.

See the reaction

The link goes out. The reply comes back.

At the end of every gift there is a reaction button: an emoji, a note, or a 20-second voice message, delivered straight to you.

13,000+ Ethos gifts opened so far.

Marco → Ana22:41

I made you something. Open it with sound on.

I'm at work and crying in the stairwell. Three years. THREE.

Lucas → Sofía07:12

Look up. Well, look at your phone.

You put the tent night in there. I found all six. Fourteen days.

Dani → Mamá09:58

Feliz día, ma. Tap the seal.

Quién te enseñó a hacer esto?? Lo vi cuatro veces ya.

Sample reactions. Real ones replace these as they come in.

How it works

Ten minutes, start to finish.

  1. 01

    Pick a template

    Try any of them full-screen first. Two are free; the rest unlock once and stay yours.

  2. 02

    Add your photos and words

    Drop in photos, pick their song, write what you'd never say out loud. The preview updates as you type.

  3. 03

    Share the link, or the card

    Send it on WhatsApp, iMessage, anywhere. Or print the QR card and hide it in a book.

Occasions

For the day, or for no reason at all.

Templates are tagged by occasion, but nothing stops you sending a birthday sky in March.

  1. 01Birthday
  2. 02Anniversary
  3. 03Valentine's Day
  4. 04Wedding
  5. 05Graduation
  6. 06Christmas
  7. 07Halloween
  8. 08Mother's Day
  9. 09Father's Day
  10. 10Apology
  11. 11Long distance
  12. 12Just because

Digital gifts

What is a digital gift?

A digital gift is a present you send as a link instead of in a box: a love letter, a bouquet, a scrapbook or a small game, made from your photos, your words and a song, and opened on their phone. It arrives the second you send it, nothing ships, and it's still there next year.

It isn't a gift card. A gift card is money with a design on it; a digital gift is the thing itself, made by you for one person. Ethos has 54 of them to start from, every one with a live demo, and two are free.

30 digital gift ideas

Each one is a template you can open, try and make in about ten minutes.

Digital gift ideas by who it's for

Pricing

Free to date. Pay once for a gift.

The map, the plans and the long-distance tools are free, for good. Gift templates unlock with one payment and stay yours.

One template

One gift they'll open again and again.

$11.99

One payment. Yours for good.

  • One premium template, yours for good
  • Make it as often as you like
  • Your voice saying it, or your video
  • Up to 20 photos, and no footer
  • Opens at midnight on their day
  • Only they can open it

Pick three

Three days they'll remember: their birthday, your anniversary, and one for your mum.

$17.99$35.97 separately

One payment. Yours for good.

  • Any three templates, forever
  • Everything in One template
  • Mix free and premium
  • Pay once for all three
Best value

Everything

A gift for every day that matters, now and later.

$29.99

One payment. Yours for good.

All 52 premium templates · $0.58 each

  • All templates, now and future
  • Make as many gifts as you like, forever
  • Your voice saying it, or your video
  • Up to 20 photos, and no footer
  • Opens at midnight on their day, and only they can open it
  • First access to new templates

Includes priority support

Checkout shows the final amount, in your currency · Secure payment by Stripe

FAQ

Questions people ask

What is a good digital gift?

One made for one person: their name, your photos, your words and a song that means something to you both. A love letter or a jar of reasons says the most; a bouquet or a music box looks the part; a little game or a meme card is for someone who'd rather laugh.

Can you send a digital gift for free?

Yes. The Letter and Constellations are free, with up to ten photos, music, a countdown and a hidden surprise. You make it, publish it and send the link: nobody pays and there's nothing to install.

How do you send a digital gift?

Make it, press publish and send the link anywhere a link goes: WhatsApp, iMessage, Instagram or an email. Or print its QR code and put it in a real card. It opens in the browser on their phone.

Is a digital gift the same as an e-gift card?

No. An e-gift card is store credit sent by email. A digital gift is the present itself, something you made that they open, watch and keep. If they'd really rather have money, send a gift card; if you want them to feel something, make one of these.

Do digital gifts expire?

Not here. Links are meant to be permanent, so it opens again next year, and if you spot a typo after sending you can fix it at the same link.

What is Ethos for Two?

A year of everything for the two of you: as many saved dates and trips as you like, planned together on both your phones, a reminder the day before each one, a whole date opened in Apple or Google Maps, and every gift template and game pack. One of you pays once; the other joins with the invite link you send. It lasts 365 days and doesn't renew by itself.

Is this a subscription?

No. Ethos for Two is one payment for 365 days, for both of you, and it doesn't renew by itself: we email you two weeks before it ends, and renewing is one tap. Templates, “Make it special” and game packs are one-time payments too, and stay on your account for good.

Can my partner use it on their phone?

Yes, that's the point of it. After paying you get an invite link: your partner opens it on their phone and signs in (free), and from then on you both see and edit the same saved dates, and every template and pack is on their account too. One partner only; you can remove them, or they can leave, at any time.

What happens to our saved dates if we stop?

Nothing is deleted. Your saved dates and trips stay in your account and stay yours; you just stop sharing them. The free plan keeps your three most recently changed ones editable and the rest readable, until you delete some or come back. Gifts you've published stay online.

Can I change my mind after buying?

Yes, within 14 days of buying, without giving a reason: use “Withdraw from a purchase” at the foot of every page, or reply to your receipt. Because you asked for your year to start straight away, we refund what you paid minus the days you've already used.

What does the free tier actually include?

Finding a date, planning it and sending it as a link, with the forecast and the sunset; the long-distance tools; and the games. No account needed, and a free account keeps up to three saved dates or trips. For gifts: two full templates (The Letter and Constellations), unlimited gifts, up to 10 photos per gift, our music library, a 30-second preview of a real song they can tap to hear, a countdown and a hidden final surprise, with a small “Made with Ethos” footer. Video clips, voice messages, up to 20 photos, a surprise inside, no footer, scheduling and a password come with “Make it special”, with any unlock, or with Ethos for Two.

Can I try a template before paying?

Every template has a full live demo, and the editor is free to use with a live preview. You only pay when you publish something that needs a premium feature.

What are game packs?

Extra decks for the games: more questions, bolder dares. Each one is a one-time payment and yours for good, and every pack comes with Ethos for Two while it runs. The games themselves stay free.

Can they send one back?

Yes. Whoever receives a gift you paid for can send you one back in the same template, free, with the small “Made with Ethos” footer. If they want extras or no footer on it, they pay the normal price.

Is there a discount code?

No. The price on this page is the price for everyone, and we don't run discount codes. Creators who share Ethos are paid a commission by us through their own link; it never changes what you pay.

Do gift links expire?

No. Links are meant to be permanent. If we ever had to change that we'd give you at least 90 days' notice.

Can I edit a gift after it's live?

Yes. Edits go live at the same link the moment you save.

Which currencies and payment methods?

Prices are in euros, VAT included where it applies, and Stripe Checkout shows the final amount in your currency before you pay. Card, Apple Pay, Google Pay and other methods, through Stripe.

Refunds?

Templates, “Make it special” and game packs: at checkout you ask us to unlock your purchase straight away and tick that you then lose the 14-day right to cancel. If a gift won't open or play properly on their phone and we can't fix it, tell us within 30 days and you get your money back. Ethos for Two is different: it's a service, so you can withdraw within 14 days and we refund what you paid, less the days you've used. Gift cards: change your mind within 14 days, before the code is redeemed, and we refund you in full. “Withdraw from a purchase”, at the foot of every page, says how.

Say the thing.

The people we love mostly hear us in passing. This is the other way: a small, deliberate thing they can open twice.

Create a gift